Our services

What we offer

Upturn Ark delivers structured, on-ground marketing solutions built for FMCG brands that require scale, discipline, and measurable impact.

Our services are designed to move beyond activity and focus on execution quality, data accuracy, and commercial outcomes across retail and trade environments.

Data-Driven Market Insights

We generate actionable market intelligence through structured field surveys and real-time reporting, enabling brands to make informed decisions grounded in actual market conditions, not assumptions.

Our insights directly inform route planning, retail strategy, and activation performance.

Merchandising & Category Execution

We ensure products are available, visible, and correctly presented across retail outlets through disciplined merchandising and category execution.

Our teams operate under strict planogram compliance, stock monitoring, and reporting standards to protect brand presence and drive sell-through.

In-Store Promotions & Product Sampling

We design and execute in-store promotions and sampling programs that convert attention into action at the point of purchase.

Every activation is supported by trained teams, clear engagement protocols, and accurate reporting to ensure brand safety and consistent execution across locations.

Wholesale & Trade Promotions

We activate demand within wholesale and trade channels through structured promotions designed to improve distribution pull, retailer engagement, and brand visibility.

Our wholesale campaigns are executed with discipline, route accountability, and measurable performance tracking.

Market Storming & Route Expansion

We lead structured market storming initiatives to support new product launches, territory expansion, and distribution growth.

Our approach combines route intelligence, field coordination, and execution control to ensure brands enter new markets with impact and consistency.

Strategic Trade & Distribution Partnerships

We work closely with distributors, retailers, and key trade stakeholders to strengthen execution efficiency and market reach.

These partnerships support smoother roll-outs, improved outlet access, and long-term brand growth within competitive FMCG environments.

How we work

Our process revolves around innovation, partnerships and focus.

Tailored Solutions for Maximum Impact

Upturn Ark excels in crafting bespoke below-the-line marketing solutions tailored to each client’s unique needs and goals. Experience highly personalized strategies that resonate with your target audience, ensuring more impactful and effective campaigns compared to one-size-fits-all approaches.

Innovation & Technological Expertise

Stay ahead with Upturn Ark’s commitment to innovation, integrating cutting-edge technologies and creative approaches into marketing solutions. Leverage the latest advancements, benefit from innovative strategies, and captivate audiences with campaigns that adapt to evolving industry trends.

Long-Term Partnership Focus

Unlike transactional agencies, Upturn Ark prioritizes establishing enduring, trust-based partnerships with clients. Experience a deeper level of collaboration and commitment, knowing that we are invested in your long-term success. Foster loyalty and continuity beyond individual campaigns.

Transparent Communication & Integrity

Upholding a culture of transparency and clear communication, Upturn Ark maintains high ethical standards in all interactions. Appreciate honesty and integrity in business dealings, building confidence and credibility. Transparent reporting distinguishes us from agencies with less clear communication.

Result-Driven Approach

Upturn Ark is highly focused on delivering measurable and impactful results. We set clear objectives, track key performance indicators, and optimize strategies for success. Expect a quantifiable return on investment, setting us apart from competitors that may not prioritize results to the same extent.

Excellence Across the Board

Excellence is embedded in our values, driving high standards in all aspects of service delivery. Benefit from consistently outstanding work and a dedication to continuous improvement. Our commitment to excellence ensures you receive top-notch service and results, setting us apart from those who may not prioritize excellence to the same degree.

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Our work

Who we are

Contact us

Have a project in mind? Get in touch we are here to partner with you.

+254745201701.
info@upturnark.africa